Genius recently partnered with HP for Genius Home Studio, a multi-part program virtually pairing aspiring and established artists to create and collaborate o...
Genius Home Studio
The Genius Home Studio campaign paired aspiring and established artists to collaborate on an original song. It kicked off with a competition that invited up-and-coming producers to visit the microsite to create an original beat using the custom Genius Home Studio soundboard.
Client: HP
Production & Microsite: Genius
Producers: Natalie Campbell, Amanda Krueger
Video Directors: Graham Corrigan, Sam Balaban