#ImSuperShy

A collaboration between Youtube Shorts and kpop darlings New Jeans to promote their single “Super Shy” on social with a Y2K look& feel as well as a variety of fun YouTube shorts, creator collabs, dance challenges, a scavenger hunt, and much more.

CREDITS

Client: YouTube
Production: Star Quality
Creative Director & Strategist: Hunter Ellenbarger
Designer: Bel Downie
Copywriter: Avery Fazende
Video Shooter/Editor: Andrew Oppeneer
Producer: Amanda Krueger